We are a privately-owned corporation, located in North Carolina as Shurtape Technologies LLC. Shurtape proudly works with many industries including packaging, painting, HVAC and transportation Our company thrives on craftspeople, market segments and consumers who utilize Shurtape to accomplish perfection in their industries.
Developing genuine relationships with our clients and our contractors is how our organization continues to thrive. We're so happy and grateful for all of our dependable customers. Shurtape presents consistent products, great customer service and speedy delivery. These are the basic reasons why we continue to develop, invest and deliver our products.
Shurtape consistently makes reliable tape products while using best adhesion standards. Shurtape is perfect for craftspeople and people across a variety of industries. We obtain excellence with every detail through the entire design, development, production and distribution processes.
We attempt to ensure each tape roll is superior to the last. Regardless, if the product is for HVAC, wrapping, painting, or transportation, we are involved with customer service and communication. We back up our items and our people.
The Shurtape brand represents our company from our digital impact to our advertising, to our products and services and our sales reps. Our company is committed to delivering the highest quality of items. To preserve the Shurtape brand assets, we follow these suggestions for brand management:
CONSISTENT POSITIONING
Staying “the Modern Craftsman’s Choice,” is our brand messaging. Craftspeople desire to use quality products to develop their creations. These ideals are portrayed with every facet of Shurtapes’ marketing strategies.
CONSISTENT BRAND IDENTITY
Making our merchandise easily recognizable in the USA and elsewhere plays a part in our success. Consistency is broadcast via marketing, displays, advertising materials and packaging.
USE OF SUB-BRANDS
Sub-brands consistently flourish under the Shurtape umbrella that employs consistent positioning regarding voice and brand. A very good example is ShurSEAL.
CONTENT CREATION
The company’s team of Brand Stewards focuses on consistency throughout marketing copy, packaging, advertising, advertising materials and every aspect by checking over each file as it is produced.
The Consumer and Craftsman Group generates every Shurtape retail product for the brand. They adhere to established processes regarding review and approval by the Shurtape Brand organization.